India
8 Hyderabad landmarks turn pink for cancer month
The Hindu··1 Oct
Eight landmarks in Hyderabad turned pink Wednesday as the Ushalakshmi Breast Cancer Foundation opened its 18th annual Paint the City Pink campaign. Telangana governor Shiv Pratap Shukla joined surgeon P. Raghu Ram as Lok Bhavan was illuminated for Breast Cancer Awareness Month. Raghu Ram said the city has lit monuments in pink on the same night for 18 consecutive years.
Prism
What It Means For You
- Residents near the eight sites see the lighting as the October awareness month begins.
- The campaign has run every year since 2009, including during the COVID-19 pandemic.
- UBF founding director P. Raghu Ram said Hyderabad is unique in sustained monument lighting.
What's Happening
- The foundation launched Paint the City Pink on Wednesday evening.
- Governor Shukla and Raghu Ram marked the start at Lok Bhavan.
- International Breast Cancer Awareness Month began with the illumination event.
Eighteen Years of Pink Lights
- UBF has held the campaign for 18 consecutive years since 2009.
- Raghu Ram said several iconic monuments were lit pink on the same night.
- The event was published on October 01, 2026 morning India time.
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