Technology
X pilots $3,000 Video Kickstart Bonus for creators
Livemint·
Elon Musk-owned X is testing a creator incentive called the Video Kickstart Bonus, Livemint reported. Eligible invited creators receive a fixed 3,000 dollars, or around Rs 2.85 lakh, for regularly posting original videos on the platform. Allegra Jacchia said payouts do not depend on views or engagement, and enrolment closes October 30, 2026 for invitees.
Prism
What It Means For You
- Access is invite-only; follower count or view targets do not guarantee selection.
- Invited creators enrol under Programmes in Creator Studio by October 30, 2026.
- Participants also get fast-track access to Original Content Rewards, subject to that programme's rules.
What's Happening
- Jacchia, X Creator Product Lead, said the company is piloting the bonus for invited creators.
- X said it will send invitations in the days after the announcement.
- The pilot does not require Premium, follower and impression thresholds reported for Original Content Rewards.
How the bonus differs from other X payouts
- Original Content Rewards links earnings to engagement from X Premium subscribers.
- Video Kickstart Bonus is a fixed payment if posting requirements are met.
- Livemint said X has not said whether the pilot will widen beyond invited creators.
all-news
