Entertainment
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Hanuman Ansh nears Rs 100 crore after OTT rejections
The Indian Express··5 Sept
Director Vishal Chaturvedi said streaming platforms rejected Hanuman Ansh before its theatre release. The Neem Karoli Baba film, made on a budget under Rs 2 crore, is nearing Rs 100 crore in India. It opened on August 7 with Rs 10 lakh on day one. Chaturvedi said some people urged a direct OTT sale instead of theatres.
Prism
What It Means For You
- The film is still running in Indian theatres and has not had an international release yet.
- Chaturvedi said theatre release was needed to gauge the film's success.
- Box office collections rose sharply in the third week after a slow start.
What's Happening
- Chaturvedi said he pitched the Neem Karoli Baba story to an OTT platform and was rejected.
- He told India TV the rejection language felt derogatory.
- Shobhinaw Satyaa plays the lead in the film written, directed and produced by Chaturvedi.
From Low Open to Surge
- Hanuman Ansh opened on August 7 with about Rs 10 lakh on its first day.
- Collections rose in the third week on positive word of mouth.
- The film was made on a budget of less than Rs 2 crore.
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