Technology
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Fold8 targets different buyers than Ultra model
GSMArena··27 Jul
The standard Fold8 uses a shorter, wider 4:3 cover display suited to everyday browsing and media, while the Ultra retains a taller, productivity-oriented shape with upgraded cameras and a larger battery. Samsung positioned the Ultra as its premium option for power users. Alongside the phones, the company launched the thinner Galaxy Watch Ultra2 with an 800mAh battery.
Prism
What It Means For You
- Shoppers now choose between a wider media-focused fold and a taller productivity-focused Ultra model.
- Pre-orders are open now, with global availability and general sales starting August 7.
- Pricing starts near $1,900, positioning both devices at the premium end of foldables.
What's Happening
- Samsung unveiled the Galaxy Z Fold8 and Z Fold8 Ultra, both using Snapdragon 8 Elite Gen 5.
- The Fold8 has a wider 4:3 cover screen aimed at everyday media consumption.
- The Ultra keeps a taller design with upgraded cameras and a larger battery.
Two Folding Phones, Two Different Buyers
- Samsung also launched the Galaxy Watch Ultra2 with a thinner design and larger 800mAh battery.
- The Galaxy Watch9 arrived in 40mm and 44mm sizes with a new chipset.
- Both foldables and watches go on general sale starting August 7.
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