Entertainment
Kriti Sanon cites abusive comments after Rakhi ad backlash
Hindustan Times·
Kriti Sanon said abusive comments targeted her parents' and sister's posts after backlash over a Raksha Bandhan jewellery advertisement. She spoke on Kareena Kapoor's show What Women Want. Critics objected to her outfit in the ad, which the brand later took down. Sanon said actors are easy targets and that women face constant scrutiny over clothing.
Prism
What It Means For You
- The jewellery brand removed the Raksha Bandhan advertisement after objections to Sanon's outfit.
- Sanon said relatives received abusive comments under their posts.
- She argued women are judged for clothing and appearance in ways men are not.
What's Happening
- Sanon discussed the backlash as a guest on What Women Want.
- She had earlier defended the campaign on Instagram, including tying rakhi to a pet dog.
- She said people who talk about culture used abusive language on her family's posts.
How the Ad Became a Flashpoint
- Objectors criticised a bralette and skirt look while she tied rakhi to her brother.
- Sanon wrote that festival meaning lies in emotion and protection, not clothing.
- She said her sister suggested turning comments off after the abuse.
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